Microsoft announced today, Nov. 28, 2012, that they’ll release a bug fix in December that will correct rebooting problems that some users have reported with various different models of the Windows Phone 8. It’s not clear how widespread the bug is. Microsoft did not elaborate on any cause but promised a fix soon, reported in PCMag.com. We have not experienced a reboot bug while demoing the Verizon Windows Phone 8X by HTC. Time will tell whether the bug is significant enough to impact Windows Phone 8’s success.
In many ways, the Windows Phone 8 series looks poised to be truly competitive: The Windows 8 smartphone works well, the ad campaign looks spectacular, the devices are widely available in stores and online, and the holiday season timing is impeccable.
Maybe Microsoft will gain a significant portion of some of the smartphone market, currently dominated by Google Android devices, with Apple iOS controlling a big chunk of the market and RIM BlackBerry struggling to hold a declining share. Windows Phone trails those three, holding about 3% of the smartphone market, according to ZDNet.com.
Microsoft launched their last phone, Windows Phone 7, two years ago and issued a 7.5 version of the Windows Phone operating system in the interim. They’re issuing Windows Phone 8 along with a major release of Microsoft’s Windows operating system for laptop and desktop computers, Windows 8. The Microsoft Windows Surface tablet is also newly released and it runs Windows 8, too, an “RT” version of the operating system. The Smart Squares design that’s the home screen of the Windows phone is also the home screen the Surface, and Microsoft is promoting the Smart Squares image on TV, in print, and across social media.
Two manufacturers provide Windows Phone 8 devices in the US: Nokia and HTC. Samsung also has a Windows product but has yet to release it. The latest reports say the Samsung ATIV Windows phone will arrive in 2013.
Three carriers: In the US, the Windows Phone 8 can be used with Verizon, AT&T, or T-Mobile service. In the past, AT&T and T-Mobile were the main carriers promoting Windows phones. This year Verizon is promoting Windows Phone 8 though not as frequently as they promote Android devices. There are three Microsoft devices offered at AT&T, and two each at Verizon and T-Mobile. Compare that to the dozens of different Android devices offered at any given moment and you’ll gain some understanding of why we see much more advertising for Android phones than Windows phones.
Where to buy: Windows Phone 8 is available at Verizon.com, in Verizon, AT&T and T-Mobile stores, and also at Best Buy. It’s also at Cleveland’s Microsoft store at Beachwood Place southwest of Cleveland; the next closest Microsoft store is near Pittsburgh at Ross Park Mall.
Copyright © 2012 Susan J. Walker. Subscribe above to receive an email when ever Susan Walker publishes on rootshed.com. Follow @WalkerSusanJ on Twitter.
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