Unless you plan to drive your set of wheels into the ground, one major factor in deciding on a car purchase is its trade in value. A few years back, purchasers of a new Hyundai bought the vehicle for its low price and did not expect it to retain significant residual value. However, that has all changed; along with their markedly improved quality, Hyundais are maintaining their value.
On November 26, Hyundai Motor America announced that ALG, a subsidiary of, a subsidiary of TrueCar, Inc., released its 14th annual Residual Value Awards. For the first time, Hyundai earned three unique model line awards: Elantra, for the third year in a row (Compact Car), Azera (Fullsize Car), and Santa Fe Sport (Midsize Utility Vehicle). Furthermore, among Mainstream brands, Hyundai’s residual values across all model lines also ranked second overall behind Honda. ALG’s Residual Value Awards honor the vehicles in each segment that are predicted to retain the highest residual value percentage of their original MSRP after a conventional three-year ownership period. This year’s awards are based on 2013 model-year vehicles, and winners were chosen after consideration of segment competition, historical vehicle performance, and industry trends.
“Hyundai’s successful residual value retention has been driven by well-executed products, improved perception of quality and a disciplined approach to incentives and fleet,” noted Larry Dominique, president of ALG. “Receiving Residual Value Awards for the Elantra, Azera and the redesigned Santa Fe Sport demonstrates that Hyundai continues to deliver on that promise.”
“Hyundai is committed to building safe, reliable vehicles that deliver and retain value for our owners,” noted Mike O’Brien, vice president, Product and Corporate Planning, Hyundai Motor America. He added, “We are honored to have received three ALG Residual Value Awards for our North American Car of the Year Elantra, our modern and sophisticated Azera and the all-new Santa Fe Sport.”
The Elantra is a nicely-styled compact, which boast a highly efficient 4-cylinder engine that achieves an EPA-estimated 38 MPG. It is roomy for a vehicle in its class with a base MSRP of $16,815.
Although Hyundai’s presence has increased significantly on Los Angeles streets, the Azera is not often spotted. That may increase when more become aware of its marketplace niche. It lies between the popular Sonata and luxury Genesis in price, size, and features. Under the hood sits a potent 3.3L V6 with 293 HP that achieves an EPA-estimated 29 MPG highway. Its base MSRP is $32,250.
The Santa Fe is Hyundai’s midsize crossover utility vehicle (CUV)—between the sporty little Tucson and full size Veracruz. With a MSRP of $24,450, the base model is powered by a 190 HP 2.4 liter four cylinder, which achieves 29 MPG highway. A 264 HP twin-scroll GDI-four cylinder engine is also available. Hyundai claims that the Santa Fe ha more interior space, including front and rear head, leg, and hip room than the Lexus RX 350.
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