From speculation, to whispers, to truth. No longer will the video game market be a 3-way tug-o-war. WARNING! A new challenger approaches.
Ladies and gentlemen, the console world as we know it, shall sing a different tune in this upcoming generation. As the industry embarks on a transitional journey, the chess match between Microsoft, Sony and Nintendo prepares for yet another round of “pick my console.” Big N has left the gate first, but not too far behind is the competition, and if to make things more interesting, Valve now enters the fray with its own iteration of living room hardware. The big three is now the big four.
In a recent interview with Kotaku, Gabe Newell, made the announcement, noting that, “I think in general that most customers and most developers are gonna find that [the PC is] a better environment for them cause they won’t have to split the world into thinking about ‘why are my friends in the living room, why are my video sources in the living room different from everyone else?” The Valve boss expects these custom PCs to go on sale as early as next year. Furthermore, Steam’s Big Picture mode creates the perfect segue way into this new console option. Planting the seed. Big Picture is already receiving a “stronger than expected” reaction, according to Newell.
Will this change the PC market? Indefinitely, but that’s not to say, that custom PC gaming won’t be a viable option. “If you want more flexibility, you can always buy a more general purpose PC.” Valve’s approach caters to a more user friendly experience; one where an IT background isn’t necessary. “For people who want a more turnkey solution, that’s what some people are really gonna want for their living room.”
Questions remains, what can Valve’s option offer that the big three can’t? From a technical standpoint, no one knows. What we do know is that the system will house a gaming network with over 50 million users. Second, a digital store with seamless navigation and weekly sales deals that put conventional retail stores to shame. Lastly, a social network with simple connectivity and communication, built from the ground up, for a single solitary purpose: Online gaming.
2013 is just around the corner people; Sony and Microsoft are set to unveil their next consoles, while Valve looks to join Wii U on store shelves. What do you want to see from this new living room PC? How will it affect the big three? Sound off below.