NASCAR’s next generation racecars will have new paint schemes added to the changes that will debut next season on a car they have named the ‘Gen 6’ car.
NASCAR made the announcement Saturday morning at Homestead-Miami Speedway site of Sunday’s Sprint Cup series season ending race.
Among the new features that will be part of the paint scheme: The drivers name will appear on the front windshield. A single sponsor logo will be allowed on the roof, decals will be allowed to extend past the ‘b’ post; step and repeat patterns will be allowed on the side of the car; team logo allowed on the front bumper; decals will no longer be allowed on the headlights and taillights. Finally the car number will now appear on the front and rear bumper.
“I want to talk about our Gen 6 race car,” Steve O’Donnell, vice president of racing operations for NASCAR said.” One of the things we’re proud of is the collaboration that you’ve heard throughout the industry with NASCAR, the race teams, the manufacturers, and ultimately everything we do is for the race fans. What you’re seeing up here today are some changes to the look of the car, and this comes about from a working relationship with the race teams. We know that we needed to offer them some additional space, some additional things for sponsors in this day and age, so you’re going to see some different areas where the sponsor will be able to put their logo, particularly on the roof that has not happened in the past.”
NASCAR calls the Sprint Cup cars for 2013 ‘Gen 6’ since it is the sixth generation racecar. NASCAR CEO Brian France was surrounded by graphics used to highlight the changes from NASCAR’s first stock car to the 2013 machine. The new car will debut at Daytona in February next year.
According to NASCAR CEO Brian France, the car will continue to evolve and include a fully digital dashboard in 2014. The new dash will allow NASCAR to share more information with fans and allow social media interaction, although what that will be hasn’t been decided.
“I fully expect that we have one of the real incredible opportunities because of how information, telemetry and all kind of things that are integral to the running of each race,” France said. “And for us to be able to share that information down the road in very, very interesting ways with our fans, we are in the best position in sports, just because we have so much of that information, that is so relevant. So I fully expect that to be a part of it.”
The paint scheme changes for the 2013 NASCAR Sprint Cup car:
-Sponsor decals will not be permitted on the headlights and taillights, two key distinguishing characteristics of the auto manufacturers’ brand;
-Car numbers will be moved from the lights to the front and rear bumpers;
-A single sponsor logo will be permitted on the roof under the number;
-Team sponsor decals will be permitted to extend past the front edge of the b-post;
-“Step and repeat” / background patterns will be permitted on the sides of the car;
-Due to the slightly smaller car, the car number will be reduced by 10% and the contingency decals will be reduced to 26 square inches.
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