Fergie wants you to pursue your passions in 2013 with a New Year New You eBay campaign. Eight-time Grammy Award winning-artist Fergie is joining forces with eBay Celebrity to auction a once-in-a-lifetime opportunity for lucky fans to join her at her family’s vineyard to learn about her other great passion – winemaking. Fergie founded a winery in 2006 with her father, Pat Ferguson. They launched their first Santa Barbara, Calif. wines in 2012, called the Ferguson Crest, which are available at restaurants and http://fergusoncrest.com/.
Fergie’s charity auctions are part of eBay’s “New Year, New You” – a celebrity and cause-driven initiative designed to encourage fans to pursue their passions in 2013. Along with Fergie, packages and items from other inspiring celebrities including Bubba Watson, Tracy Anderson, Avicii, Barry Zito and CC Sabathia will be available starting January 1st.
The world’s largest online marketplace, eBay, is joining forces with six stars—Bubba Watson, Tracy Anderson, Barry Zito, Fergie, CC Sabathia, and Avicii—to offer a unique series of charity auctions featuring one-of-a-kind experiences to help fans pursue their personal passions in the new year. New Year, New You launches on eBay on January 1st, 2013 and runs through January 11th, 2013. 100% of the proceeds from all of the auctions will go to support the celebrity’s charity of choice.
The New Year is often a time to get inspired, revisit goals, and create resolutions. A handful of driven bidders will score the opportunity of a lifetime to follow through on these annual promises with a little help from a celebrity they have always admired while raising money for charity. Some of the most celebrated names in music, sports and fitness have carefully designed experiences for their fans, giving them the ultimate opportunity to try something they have always aspired to do—it’s not just about making a New Year’s resolution, it’s about a New Year’s transformation.
This is just one of the many ways stars are collaborating with eBay to make a difference—find out about these charity auctions and other celeb initiatives on eBay Celebrity.
For more about the auction series go to: www.ebay.com/newyearnewyou
Sample of “New Year, New You” auction experiences below.
FERGIE: one-on-one wine tasting and vineyard tour with pop star Fergie at her California winery benefitting AmFar
CC SABATHIA: private pitching lesson with baseball All-Star CC Sabathia to support his foundation PitCCh In
TRACY ANDERSON: exclusive one-on-one training session with celebrity fitness trainer Tracy Anderson and exclusive entry to her Detox Week benefitting Safe Horizon
BARRY ZITO: meet & greet with San Francisco Giants pitcher Barry Zito and team, with tickets to a home game, access to batting practice and more benefitting Strikeouts for Troops
AVICII/FEED: meet & greet with superstar DJ Avicii and VIP access to a US music festival with proceeds benefitting FEED
BUBBA WATSON: Play alongside Masters champ Bubba Watson at the Phoenix ProAm benefitting First Tee of Phoenix and USO
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