The best time to shop for Cyber Monday deals is now. Online shoppers who wait for Cyber Monday to find Cyber Monday deals might find out that most of the deals are already gone. As Richard Feinberg, professor of consumer behavior and retail management at Purdue University in Indiana, stated in a Nov. 23, article, “Is there a Cyber Monday? No. Is there a Cyber Three Weeks? Yes.”
By following the three easy steps below, shoppers can find the best Cyber Monday deals available and avoid having to experience buyer’s regret.
Step 1: Don’t wait until Cyber Monday, shop today
As Richard Feinberg commented, Cyber Monday is not just limited to one day anymore. Online retailers have been offering Cyber Monday 2012 deals for days and some stores are already sold out of some of the best Cyber Monday items. Waiting until one gets to work on Monday to do the Cyber Monday 2012 shopping might be too late.
Step 2: Start with Amazon.com
Starting a Cyber Monday deal hunt on Amazon.com has three major advantages:
- get a fast price overview
- see how an item is rated
- find out what trouble a product might bring
“When in doubt, check it out” is a great way to make sure that a Cyber Monday deal is indeed a great deal. A brief visit to Amazon.com provides a convenient overview of regular prices, discount prices, the rating of an item, and what trouble a product might have.
To find out whether an item has a problem, it is important to click on the reviews that only gave one or two stars. Ratings can be easily manipulated by paying people to write great reviews. Negative reviews generally point out what kind of problems an item might have and can save someone from having to experience buyer’s regret.
Step 3: Shop like a Pro – copy and paste
Comparing prices has always been the best way to find the greatest deals; the same applies to Cyber Monday deals. Today, a comparison of Cyber Monday prices ranges from looking at flyers to using a smartphone or just using a laptop or computer.
Copying and pasting Amazon.com’s product title into a search engine is easy. Google.com offers the choice of searching by news, web, or image. Most search engines automatically provide a web search.
Choosing the news option, however, provides a shopper with additional information on when a most recent article was written containing the product’s title and what stores might have special Cyber Monday deals for that product.
When searching with the web option, buyers can read in the short descriptions under the website titles what stores carry the product, what the price competition is like, and if there are coupon codes available online.
For example, CyberMonday.com offers coupon codes that, when applied when making an online purchase, will take an additional discount of the final Cyber Monday deal price.
For shoppers who prefer not to use Amazon.com but to go directly to a store’s Cyber Monday website, below are some Cyber Monday links for individual stores:
Amazon.com Cyber Monday is a Deal Week
Walmart Cyber Monday is a “Cyber Week”
Target Cyber Monday is a “Cyber Week”
Kmart Cyber Monday lasts from Sunday until Tuesday
JC Penney Cyber Monday lasts from Thanksgiving through Monday
Home Depot has daily new offers this week
Best Buy Cyber Monday has a two day sale
CyberMonday.com offers additional discounts, coupons, and coupon codes for stores like Kohl’s, Brookstone, Shoes.com, Ralph Lauren, Toys R US, and more specialized stores.
By using the above three steps for a successful Cyber Monday deals hunt, shoppers can find the best Cyber Monday 2012 deals and hopefully also apply these steps throughout the year. Or as Jonathan Ehrlich, co-founder of Copious.com, comments in the Durango Herald article from Nov. 23,
“You get deals every single day through your Facebook and Twitter streams, so the peak impact of Cyber Monday is not as great as five years ago, when so much was concentrated on this day and Black Friday. Now it extends for 365 days a year.”