November 27, the North American Soccer League (NASL) named former MLS and NFL executive Bill Peterson as the new Commissioner of the league, replacing David Downs, who retired on October 5.
In 2013, Peterson, 48, will lead the nine-team NASL into its next stage of growth in its third season as the USSF second division. In August, the legendary New York Cosmos announced they will compete in NASL in 2013 and future expansion teams have been announced for Virginia and the Canadian capital Ottawa. Also in August, Toyota acquired the naming rights for the San Antonio Scorpions’ new stadium as part of a major sponsorship deal.
NASL was developed by NASL CEO and Traffic Sports USA president Aaron Davidson and Enrique Sanz, who departed in July when he was appointed General Secretary of CONCACAF, a powerful position in world soccer.
Click here for an interview with Aaron Davidson about the connection between NASL and Traffic Sports.
NASL Commissioner Bill Peterson
Peterson began his sports career as a free agent linebacker with the Los Angeles Raiders in 1987 and then lived abroad for 10 years working for NFL Europe and eventually become the president of the league. He became involved in Major League Soccer when he returned to the United States to become Senior Vice President of AEG Sports. For six years, Peterson helped the Chicago Fire and Los Angeles Galaxy find stadiums and became managing director of the Home Depot Center, as well as sitting on the MLS Board of Governors, Finance Committee and Competition Committee. Most recently, Peterson provided advisory services to clients in Canada and the U.S. through his own firm Solve4.
Additionally, Peterson is the Chairman of the USA Cycling Board of Directors and a member of the USPRO Cycling Board of Trustees and served briefly as COO of the UFL. He was the Executive Vice President of Centerplate, the North American market leader for managing food and beverage, retail, restaurant, and events in sports facilities, convention centers, and entertainment complexes.
“Bill’s diverse breadth of management experience in the US and abroad at governing bodies, leagues, teams, stadia and one of the leading hospitality companies gives him the ability to lead by example and align everyone’s interests in order to achieve our individual and collective goals,” said Chairman of the NASL Board of Governors Aaron Davidson.
“With Commissioner Peterson, we look forward to accelerating the positive financial results of our existing teams and continuing to usher in new teams in strategic markets with owners who embrace our vision and have the wherewithal to succeed at the highest possible level.”
Find the NASL website here.
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