Being in the fashion industry, Sarina Fields (www.sarina-couture.com) realizes there is often an extreme competitive side to the business. As a result of that competition, what is often forfeited is a unique collaboration of information, ideas, techniques, skills and wisdom.
Upon entering the fashion world, Sarina sought the advice and insight of various accomplished designers to try to gain a foothold; she found some were far less than willing to share information. Through her relatives, James and Shirley Reaves, who previously worked for Fairchild Publications, she was introduced to Anthony Cartwright, an accomplished designer and patternmaker in New York City, who learned under Bill Blass in the early 70’s. Mr. Cartwright states that there were only a few that reached out to help him in the beginning. He remembers the industry being unfriendly and people not wanting to show him anything. Those who did recognize the gifts and skills he had understood that he was trying to learn and decided to help him. As a result, Mr. Cartwright vowed to help others entering the fashion industry, including such designers as Tracy Reese and Gordon Lars. He states that “helping others comes naturally because you can learn something from everyone.” Mr. Cartwright shared with Sarina various industry information that would help to propel her along in her passion to design.
Another industry professional Sarina had the opportunity to meet in New York and who assisted her was Ray Skerret, the producer of the annual fashion show 7 on Seventh, http://7onseventh.org/. Mr. Skerret and a few others started the show as a way to promote and provide exposure for young and upcoming designers.
Since relocating from upstate New York several years ago, Sarina is excitedly moving towards her fashion and business goals. In Atlanta, Georgia, she has found her business excelling far beyond what she experienced in her previous locale.
Wanting to collaborate with and assist other designers in their efforts to achieve success, in June, 2012, Sarina started the Meetup Group, Atlanta Designers and Seamstresses (http://www.meetup.com/Atlanta-Designers-and-Seamstresses/), a group of independent fashion designers, consultants and successful fashion business owners. From participating in New York’s and Atlanta’s Fashion Week to outfitting some of the “Who’s Who” in various industries with their designs, the members look to network, share ideas and techniques and promote one another.
Below is a brief description of a few of the designers/business owners along with their website information. Each member has a unique style all their own.
Dyan O’Neil: Born Dyan Alexandria O’Neil she was raised in Boston, MA. From the psychedelic sixties to the Superfly Seventies she watched her mother construct clothing for cocktail parties, weddings, birthday bashes and leisure wear. http://vintagesouffle.com
Dionne Fraser-Carter: Dionne founded DI-O Original Wearable Art in the fall of 1999. Her designs are a mixture of Funky-Fly and Sexy-Chic as she incorporates unique fabrics and beading with the ancient art of crocheting. http://www.dio-original.com
Abigail Glass: While storytelling and science drive her conceptual work, Abbey uses a wide range of materials as a means of communication. A mix of recycled parts and new luxury fabrics, each piece is unique. http://www.abigailglass.com
LaNette Kincaid for Just Pearlz: Just Pearlz is home to amazing fashion jewelry and accessories that bring pizzazz and sparkle to any occasion. They pride themselves in offering great accessories and items that will suit any event from casual to formal. www.justpearlz.com
Pat Allen: Handbagz are a personal expression of one’s self. So it seemed cool to make one of a kind bags to honor uniqueness, with various sizes, shapes, colors, ethnicities and different lifestyle choices. http://www.handleithandbagz.com
Hope Knowles: Legacy Apparel’s mission statement is simple, “Taking Clothing to Another Level!” They cater to trendsetting, fashion risk takers and offer collections ranging from lingerie & swimwear to couture. http://www.legacyapparelonline.com
Wendy Jones: Wendy’s Treasures, supplying sewing and embroidery supplies as well as embroidery designs. They specialize in custom embroidery. They can digitize logos, artwork or photos and embroider it for their clients. http://www.wendystreasures.com
Taylar Wooten: Taylar, a classically-trained manufacturing engineer with 15 years of comprehensive achievements in apparel and textile industries, does freelance and contract consulting for her company, Softgoods by Design, LLC. The company offers new design ideas/options for product and packaging, development of first pattern/sample from specification and much more. For more information: email@example.com
House of BreJil Designs: Birthed in 2004 by Brenda Y. Marlow, CEO and Executive Fashion Designer and Jill Smith, Co-Owner and Executive Hair Designer, HOBD not only focuses on top fashion and hair designs, but also on diversity and the future of fashion through theatrical show presentations. http://www.facebook.com/BreJil?ref=hl
Tommie Williamson: Welcome to TRX Photography home of TRX Media Group. No matter what the occasion they are committed to ensuring customers receive professional service with that personal touch. http://www.trxphotography.com
Nicole Loggins: Lemme C concept started during a conversation. They wanted to share their love of shoes with other women; it was time to turn their dream into reality. http://www.lemmec.com
Tracy Johnson: Contains one of a kind vibrant clothing for women. www.etsy.com/shop/ExoticRoseDesigns
Norma Center: Produces an explosive design competition that helps the children at Easter Seals North Georgia, Inc., with disabilities, special needs and early education. www.fashionuncorked.com
This is a short list of the members and what they do, but, stay tuned…there’s more to come from Atlanta Designers and Seamstresses!