In a press release on Tuesday, November 27, 2012, Amazon announced that Kindle sales worldwide have more than doubled from last year’s sales. Black Friday and Cyber Monday were huge days for Amazon this year with Cyber Monday being the biggest for Kindle e-readers and tablets. On Cyber Monday, Amazon marked the price of the Kindle Fire down to $129 from its original price of $159 which is likely the reason for record setting sells. The Kindle Fire is not the only popular member of the Kindle family. The top four spots on the worldwide best sellers list since the launch of it nearly three months ago, all belong to Kindle e-readers and tablets.
The Kindle Fire sale that Amazon had not only broke records for Kindle, it also made it the biggest Cyber Monday deal ever for Amazon.com. Due to the large volume of orders for the tablet, shipping is backed up for 1 to 2 weeks when it would normally be 1 to 2 days. Shoppers are also flocking to the newly released Kindle Fire HD tablet offered by Amazon. According to the press release, the Kindle Fire HD is the most gifted and most wished for product on Amazon since it launched. One other notable fact is, 9 out of the top 10 best-selling products on Amazon worldwide since September 6, 2012, are Kindles, Kindle accessories, and digital content for Kindle.
Management at Amazon is excited about record setting Kindle sells and the success of Kindle in general. Dave Limp, Vice President, Amazon Kindle said, “Kindle e-readers and Kindle Fires have held the top 4 spots on the Amazon worldwide best sellers list since launch, and that was before the busiest shopping weekend of the year. We’re excited that customers made this Black Friday and Cyber Monday the best ever for Kindle worldwide—Cyber Monday was the biggest day ever for Kindle sales, and we’re looking forward to millions of customers opening a new Kindle this holiday season.”
Shoppers can still purchase any member of the Kindle family on Amazon.com or at popular retailers such as Best Buy, Radio Shack, and Staples and get it in time for the holidays. A brief description of each Kindle is located below:
- The $69 Kindle—small, light and fast, Kindle is the perfect entry-level Kindle for any reader.
- Kindle Paperwhite—the world’s most advanced e-reader—only $119.
- Kindle Paperwhite 3G—with the unparalleled added convenience of free 3G, no hunting for or paying for Wi-Fi hot spots, no monthly fees, and no annual contracts—only $179.
- Kindle Fire—all-new upgraded version of the best-selling standard definition Kindle Fire with a faster processor, twice the memory and longer battery life – all for an even lower breakthrough price—only $159.
- Kindle Fire HD—the world’s most-advanced 7” tablet, with a stunning custom HD display, the fastest Wi-Fi, exclusive Dolby audio, powerful processor and graphics engine, and 16 GB of storage—only $199.
- Kindle Fire HD 8.9”—comes with all the same advanced technology on a stunning 8.9” large-screen 1920×1200 HD display with 254 ppi and a powerful OMAP 4470 processor and graphics engine—only $299.
- Kindle Fire HD 8.9” 4G—the same high-end large-screen HD tablet, 32 GB of storage, plus ultra-fast 4G LTE wireless powered by the latest generation 4G chipset, and groundbreaking $49.99 one year 4G LTE AT&T data package—only $499.
To see a full description of each Kindle visit the Kindle Store on the Amazon website.
There are a lot of great benefits that come with owning a Kindle e-reader or tablet. For instance, Kindle owners with an Amazon Prime membership will have access to the Kindle Owners’ Lending Library which contains over 180,000 books users can check out for free with no due dates. There is also a gigantic selection of books with over a million titles for less than $9.99. These are just a few of the many benefits that come with owning a Kindle.
Amazon has not announced whether they will be having another sale on Kindle e-readers and tablets as of yet. One thing is for sure though, with record breaking sales, there will be a lot of people with a Kindle Fire or other member of the Kindle family under the Christmas tree this year.